Project 4 Mission Statement

Alicia Clifford

Project 4: Mission Statement & Notes

Sweet Caroline’s Olde Fashioned Candy Shoppe is a family owned town-staple located in the heart of quaint Stars Hollow, Connecticut. We have sugary treats for the whole family, and boxes full of chocolates for your sweetheart. A portion of each purchase of our homemade salt water taffy goes to The Humane Society of Hartford, a cause close to Sweet Caroline’s heart. We work in partnership with Taylor’s Olde Fashioned Soda Shoppe also in Stars Hollow, and consider our competition to be Fascia’s Chocolates Inc, located in Waterbury, Connecticut, but Sweet Caroline has been making candies for over forty years, and no one can beat her personal touch. We ask that our graphic designer build us a homey, old-fashioned brand, with a loving Sweet Caroline as our mascot. Our storefront dons a white and red vertical-striped scalloped awning.
Contact Us:
579 Maplewood Ave.
Stars Hollow, CT 06492
(435)-944-3706

Note: Fascia’s Chocolates Inc. is real.

Taylor’s Olde Fashioned Soda Shoppe is fake: